David A. Specht, firstname.lastname@example.org
“Quality is much better than quantity. One home run is much better than two doubles.” – Steve Jobs, founder of Apple Computer.
For the past 14 years, it has been my privilege to lead the Bossier Press-Tribune. During that time, we have faced many challenges and overcome many obstacles. We took a fledgling newspaper and turned it into an award winner. We made Bossier proud.
Also during that time, we have made many tough decisions, always choosing the path which was in the best interest of the communities we serve. Rarely was it the “easy” route.
Again, we are faced with a tough decision. As our world becomes more and more digital, the way people consume their local news is shifting. As the source for local news in Bossier, we must reach people in the manner they expect.
That being said, we fully recognize there are many who still need their printed newspaper. We have become a part of their lives and that is something we do not take lightly. We too believe in the power of the printed word.
With all this in mind, the Bossier Press-Tribune will be changing, effective next week.
The newspaper’s printed edition will be reduced to one day per week. Each Wednesday, readers can expect an expanded, in-depth version of their local newspaper. We will include all the news, sports and lifestyle content our readers expect from us, and more of it.
But that’s not where this story ends.
We cannot be the source of news for Bossier by simply printing it each Wednesday. Therefore, we will provide constantly updated news via our website at www.bossierpress.com. Key stories and information will be shared on social media via our Facebook Page and our Twitter account. It will truly be “news as it happens.”
Readers can count on the same quality and professionalism in our online content as they’ve come to expect from our printed edition.
Plans are in the works to become more “personal” with the delivery of our digital content. This is truly the beginning of something great. We are excited to see how all this unfolds.
Change is always an unnerving proposition, and this one is no different. I would be lying if I said we weren’t a little nervous about it all. However, the greatest accomplishments in the history of the world all began with a single, nervous step.
As we embark on this journey together, I look forward to what the future brings. I truly believe Bossier’s best days are still ahead — for both the community and its newspaper.