Home Life Local sweetFrog to hold food drive starting Sept. 16

Local sweetFrog to hold food drive starting Sept. 16


In support of Share Our Strength’s No Kid Hungry campaign, and to commemorate the opening of its 300th location, sweetFrog Premium Frozen Yogurt has launched its 300 For 300,000 campaign to help connect children around the country with the food they need to learn and grow.

sweetFrog has declared Sunday, September 22 its “No Kid Hungry Day.” The company and its participating stores will make donations that will help connect kids struggling with hunger around the country with up to 300,000 meals.

The Bossier City location at 2113 Airline Drive, is celebrating the opening of its 300th store nationwide by donating 300,000 meals to fight childhood hunger, coinciding with Share Our Strength’s No Kid Hungry campaign.

From Sept. 16-22, the Bossier City store will also be collecting canned and non-perishable food donations for the local food back.

In addition, local froyo fanatics can enter for a chance to win one of three 100 free 12 oz. cups of yogurt. The first 300 people who visit each sweetFrog location on Sunday, Sept. 22. will be able to enter.

sweetFrog customers also can make additional contributions in-store or online. More information about the campaign, including a personal video appeal from sweetFrog founder Derek Cha, can be found at sweetfrogyogurt.com.

For patrons who visit local stores, sweetFrog will host their “300 Cups” sweepstakes where three lucky patrons will have the opportunity to each win 100 free 12 oz. cups of yogurt. The first 300 people who visit each store will have a chance to enter. The campaign will also include local food drives in select stores beginning on Monday, September 16.

“One of the values behind the founding of sweetFrog is a commitment to serve the community, and our collaboration with the No Kid Hungry campaign is very much in keeping with that pledge,” said Derek Cha, founder and CEO of sweetFrog. “Our mascots Scoop and Cookie join me in encouraging guests to come out and make this campaign a ‘sweet’ success. We’re in the business of putting smiles on kids’ faces, and that starts with making sure every child has enough to eat.”

In the weeks leading up to the 300 For 300,000 campaign, participating sweetFrog stores will feature promotional materials to encourage guest involvement, and to educate and invite them to take an active role in making No Kid Hungry a reality in America.

“We are a young company, and this is our first undertaking to harness the philanthropic power of our network of stores throughout the country,” Cha said. “We are confident that our part in this national program will make a meaningful difference in the lives of many, many children.”

sweetFrog was founded in Richmond, Va. by entrepreneur Derek Cha and his wife Annah, sweetFrog has expanded to 300 stores in the United States, Great Britain and the Caribbean.

For more information, please visit http://sweetfrogyogurt.com.

Share Our Strength’s No Kid Hungry® campaign is ending childhood hunger in America by ensuring all children get the healthy food they need, every day. The No Kid Hungry campaign connects kids in need to effective nutrition programs like school breakfast and summer meals and teaches low-income families to cook healthy, affordable meals through Cooking Matters. This work is accomplished through the No Kid Hungry network, made up of private citizens, public officials, nonprofits, business leaders and others providing innovative hunger solutions in their communities.

Find out more at NoKidHungry.org.

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Sean Green is managing editor of the Bossier Press-Tribune.


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