By Stacey Tinsley, Bossier Press-Tribune
Thousands filled the Brookshire Grocery Arena Saturday night as Winter Jam 2026 returned to the region, bringing an evening of powerful music, worship and community to Bossier City.
The nationally recognized tour — founded by NewSong — once again made its stop in Northwest Louisiana, drawing crowds not only from Bossier and Shreveport, but from across the Ark-La-Tex. Attendees traveled from surrounding communities to be part of what has become one of the largest annual Christian music events in the country.
As doors opened and the arena began to fill, the energy was unmistakable. Families, youth groups and church members gathered side by side, creating an atmosphere that felt both electric and deeply personal.
The night featured an all-star lineup of Christian artists, including Chris Tomlin, Matthew West, Katy Nichole, Hulvey, Disciple and Emerson Day, along with a message from speaker Zane Black.
Each performance brought the crowd to its feet, with hands raised and voices lifted in worship. From high-energy sets to moments of reflection, the evening moved seamlessly between celebration and spiritual connection.
For many in attendance, the highlight wasn’t just the music — it was the sense of unity.
“Winter Jam once again brought thousands of Christians from all over the Ark-La-Tex together to sing praises and give all glory to God, His Son, Jesus, and the Holy Spirit with one heart and voice,” said Robin House, Miracle Radio Station/General Manager. “We need unity in Christ’s church, and this year’s line-up of musicians embodied that message.”
The event also showcased Bossier City as a destination capable of hosting large-scale events that bring people together from across the region. Local restaurants, hotels and businesses saw increased activity as visitors made a full evening — and in some cases, a full weekend — out of the experience.
Known as Christian music’s largest annual tour, Winter Jam continues to grow in both reach and impact, offering an accessible concert experience while maintaining a focus on faith and connection.
As the final notes echoed through the arena and the crowd slowly made its way out, the message of the night lingered — one of hope, unity and shared faith.
For Bossier City, it was more than just a concert. It was a reminder of the power of community and the role the city plays in bringing people together from across the region for moments that matter.